Hyundai Still Fully Committed To Hydrogen Fuel Cell Vehicles

Consumers may be slow on the uptake, but Hyundai has stated that they are still committed to hydrogen fuel cell vehicles, which they see as a better option than all-electric vehicles.

The Hyundai Tucson Fuel Cell SUV went on sales last year, but only 273 of a targeted 1,000 vehicles have been sold or leased to this point. Of that number, the majority of the units, which retail for $76,000, where purchased in Europe and California.

Hyundai has plans to sink another $10 billion into EV, hybrid, and fuel cell vehicles over the next 4 years.

As far as potential sales growth goes, it is fuel cell vehicles that have the largest upside.

Sae Hoon, general manager of the fuel cell program at Hyundai, explained that this is because there is very little in the way of market competition. He also spoke about design flexibility, and how designers can scale hydrogen fuel cell vehicles in size, from compact cars to buses.

2015 Hyundai FCEVTrucks and buses have already adopted the technology, as larger vehicles simply can not perform well using all-electric power. The batteries are just too large in size, and the amount of charging that is required just doesn’t make EV a viable option for larger vehicles.

Toyota recently entered the hydrogen fuel cell market, releasing the Mirai last December at a starting price of $57,500. Honda also has plans to deliver the FCX Clarity Fuel Cell Electric Vehicle, but the date of release has been pushed back.

It is only water vapor that is emitted from the exhaust of a hydrogen fuel cell vehicle. One of the major benefits that they have over EV vehicles is their range, as they can travel 300 miles on a full tank, and can be refilled in a matter of just 5 minutes.

Even with a supercharger, the average electric vehicle takes 20 minutes to charge the battery halfway. The Tesla EV can get about 265 miles on a full charge, while the Toyota RAV4 EV can only manage about 125 miles.

Hyundai FCEV gets 265 miles on full tank

When filled, the Tucson ix35 Fuel Cell in Europe can get about 369 miles, while the US model gets 265 miles on a full tank.

Right now, it is the cost of the vehicles and the lack of refilling stations that are the sticking point for Hyundai.

The Koreans believe that it will take about another 10 years before the technology gains wider appeal. Hybrids and EV’s will continue to dominate the greenmarket until then.

There are a few different ways in which hydrogen fuel is created, but it is steam-methane reformation that is the most common.

In this process, high-temperature steam reacts with methane when a catalyst is introduced, creating hydrogen, carbon monoxide, and a small amount of carbon dioxide.

The latter material, as well as other impurities, are filtered out using something called pressure swing absorption. The end result is hydrogen that is almost totally pure.

Ethanol, propane, and gasoline can also be used in the steam reformation process to create hydrogen. Oil refineries regularly use steam methane reformation in order to create hydrogen that can be used to remove a number of impurities from petroleum and diesel fuels.

It is uncelar at this point which technology will preveail, the all-electric cars or FCEVs, so let us hear your thoughts.

What kind of Hyundai cars would you like to drive? EVs or FCEVs?

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Hyundai, Kia Overtake Japanese Automakers In Car Quality

Very few people could have predicted that Hyundai and Kia would ever have surpassed their Japanese rivals in quality, but they have done just that, and there are 3 reasons for their success. The news that they had overtook the Japanese came last week with the release of the J.D. Power and Associates Initial Quality Survey. Porsche took the top spot, with Kia in second. Hyundai came in 4th place, just behind Jaguar. While this may come as a surprise to those who don’t really follow the automotive industry, it certainly wasn’t a shock to those in the know. The rise of the Koreans has been steady for years now, and it really was only a matter of time before they overtook the Japanese and the Germans. New Hyundai i20 Like we said at the start, there are three major factors that helped Hyundai and Kia climb above their Japanese competitors. The first, and perhaps most important factor, was a total commitment to quality. Hyundai was well aware that their vehicles were not viewed in a particularly great light, which was why they decided to put quality first back in 1998. Don Southerton is a specialist in Korean culture who is based in the US. He has served as a consultant to Hyundai and Kia, and has seen first-hand how they have stayed committed to the path that they set out to follow all those years ago. He spoke about the steps that were taken prior to the release of a new model Sonata made in Alabama. The Sonata is now a huge hit, and that happened because they built and pulled apart that model countless times until they were sure they had found every potential problem or issue. The first car to really become known in the US was the Hyundai Excel. It was a ridiculously cheap model that established the brand as a maker of flimsy, sub-standard automobiles. Recalls and complaints piled up, leading Hyundai to eventually deliver a 10-year, 100,000 mile warranty, which no other automaker comes close to matching. Southerton explained that the Korean business model back in the early 90’s was to sell as many units as possible. It wasn’t until Korean company Samsung started to focus on quality later in that decade that things began to change. Another key element in the success of Hyundai can be attributed to the hiring of Chung Moong-koo as the chief executive. He was the son of a peasant farmer, and he spent his early years working on US Army trucks. His rise to the top was completed in 2000. He is a highly respected individual whose ideas and orders are quickly obeyed and carried out to the letter. What helped the company improve even further, though, was their ability to listen to criticism and suggestions and make changes based on that feedback. The third and final factor in the success of Hyundai and Kia came with the recognition that their designs were not particularly memorable. In 2006, Hyundai listened to criticism from US reviewers concerning the “weird” design of their vehicles. They scored a major coup by hiring former Audi designer Peter Schreyer who was best known for his work on the Audi TT sports coupe. Under his watchful eye, Kia delivered the iconic Kia Soul, as well as a host of other great looking cars. Another former Audi designer, Luc Donckerwolke has been chosen to succeed Schreyer when he retires in two years.

2015 Hyundai Azera is refreshed, may still be on life support

2015 Hyundai Azera

What you see above is the 2015 Hyundai Azera. It’s slightly refreshed for the new model year, with a new grille, lighting elements and fascia joining some newly standard technology bits inside the cabin. Other than those few updates, this is the same Azera we’ve known and loved since its most recent redesign for the 2012 model year.

Thing is, we’re not sure if the Azera will actually live past 2015 here in the United States. Hyundai has said that it still sees some space above the Sonata midsize sedan and its larger and more luxurious Genesis Sedan for a vehicle sized and priced like the Azera, but just hasn’t been able to find many buyers who agree.

Put simply, if you like what you see in the 2015 Azera, now would be a good time to mosey on over to your nearest Hyundai dealer to see if this fullsize sedan suits your specific needs better than competitors like the Chevy Impala, Toyota Avalon and Buick LaCrosse.

2015 Hyundai Accent Changes: What’s New

Since the day it replaced the Excel back in 1995, the Hyundai Accent has been selling extremely well in the subcompact market.

The vehicle has undergone 4 design changes during that time, with the last coming in 2012.

With the 2015 model year, the Accent will be given a little bit of a refresh.

Exterior: There are very few visible changes to the exterior, but they are there.

2015 Hyundai Accent White 300x158 2015 Hyundai Accent Changes: Whats NewThe front signature grille has been changed slightly, with the center bar now straight instead of curved towards the “H” logo.

The GS and GLS trim levels now come with the same premium headlights found on the 2014 SE model.

These lights have an LED daytime running light, as well as projector beams and a turn signal that has been repositioned. Word out of Hyundai is that the tail lights have also been redesigned, but as of yet there are no images to back up that claim.

Other exterior changes include restyled 16-inch alloy wheels, as well as newly designed hubcaps for the 14-inch steel wheels.

Colors: Three new exterior colors will also be made available: Pacific Blue, Misty Beige, and Vitamin C.

Interior: Changes carry on over to the interior, with new fabric patterns the first of the changes to the 2015 Accent.

The GS and GLS trims get a reversed LCD audio system that improves visibility, and an exterior temperature gauge as standard.

The GLS trim is now available with the Popular Equipment Package, which comes with steering wheel-mounted audio controls, cruise, Bluetooth hands-free phone connectivity, a tilt and telescoping wheel, and a sliding armrest for around $600.

The SE trim level will be ousted in favor of the Sport trim level for 2015.

Prices: Pricing starts at $14,745 for the GLS trim with manual transmission, which is a small $100 price bump.

The top of the line Sport Hatchback starts at $17,495, and comes with a 6-speed automatic.